Rough Sketch to Shelf

The route to the next big product

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At some stage or another many of us will have an idea for a great product, a product which we believe could be the next big innovation in its field.  Seeing a product develop from embryonic beginnings to a finished product ready for distribution can be a very rewarding experience.  However, the road to success can be a bumpy ride and many companies and entrepreneurs will struggle, or even fail, to develop a new product without expert assistance from a consultancy.

The development of an idea can typically include one or more of the following stages:

Review - the idea may be good, but does it tick all the boxes to be a successful and commercially viable product? This is the first step along the road and allows you to decide whether it is worth continuing or not.

Funding - Developing, protecting, manufacturing and distributing a product may require a substantial financial investment. How are the necessary funds going to be raised?

Protecting - There is no point having a great product if a copycat competitor steals your market advantage. What type of intellectual property protection is most suitable?

Developing the product - To take an idea from a rough sketch on the back of a paper napkin to a physical product rolling off the production line involves several stages. From the initial concept sketches, prototyping and testing, to producing data files ready for manufacturing, there are many elements to consider in development of a product.

Selling the product - All the hard work getting the product developed and manufactured will be for nothing if distribution and marketing fails. How are you going to get a good return on your investment?

When even the most accomplished will require some assistance; Hillside Product Design’s expertise could be invaluable to the success of your next product idea.

Contact us today

If you’ve got an idea you want to take to market, we will assist you through your journey.  We work closely with all our clients to ensure they have all the support they need throughout the product development process.

Let's Create Something Great Together

 

 

 

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